Chick-fil-A "The Deck" Branded Environment

Atlanta, Georgia

State-of-the-Art Work Environment Blended with the Brand

Our Experiential Graphics and Interior Design teams collaborated to conceptualize, document and manage the manufacturing and installation of an extensive signage, wayfinding and environmental graphics program for the new Chick-fil-A Information Technology facility know as “The Deck,” located in a repurposed portion of the corporate campus parking garage. Multiple large format graphic applications focus on the creative implementation of the perpetually strong brand identity of Chick-fil-A.

Graphic interpretations of multiple concepts relating to Information Technology, corporate history, and corporate culture were designed to work together to create a welcoming and productive state-of-the-art workplace environment.

Smallwood also provided Architecture and Interior Design services for this project.