The History & Legacy of Truett Cathy
This large format feature serves as the culmination of the Chick-fil-A Backstage Tour experience attended by thousands of visitors to the Chick-fil-A Service Center in College Park Georgia every year.
The significant contributions of Truett Cathy are highlighted through this engaging experience comprised of historically significant items and recreations that tell the story of the inventor of the beloved chicken sandwich. The visual storytelling in this intimate environment draw on design aspects of the modern corporate brand of Chick-fil-A as well as hearken back to the first days of entrepreneurship of its honorable Founder.
Three-dimensional typography, historical photographs and artifacts from personal and corporate archives weave together to tell the life story and legacy of Mr. Cathy.